To create your xplore.link profile, you first have to create a project. Click on 'Create Project' and give it a name. A single project can manage a multiple xplore.link pages.
Then, click on the 'Create link' button and choose a username to be your xplore.link profile. (I would choose xplore.link/jaredb as it is my name).
You can then start customizing your profile the way you like. It's pretty straight-forward.